{"name":"Beneath the Transaction","short_name":"Beneath the Transaction","theme_color":"#ffffff","start_url":"/","display":"standalone","background_color":"#fff","description":"<p><span>We live in a world driven by transactions—performance, productivity, outcomes, expectations.</span><span> </span></p>\n<p><span> </span><span>But beneath every transaction… something deeper is being formed.</span><span> </span><span>Your identity.</span><span> </span><span>Your relationships.</span><span> </span><span>Your culture.</span><span> </span></p>\n<p><span>Your purpose.</span><span> </span><span>Beneath the Transaction is a podcast about that deeper work.</span><span> </span><span> </span><span>Hosted by Chris Pineda, PhD and his wife and co-founder of Groundwork, Kenzie Pineda, this podcast brings to life the ideas from Chris’s book, Beneath the Transaction—a framework for understanding what truly drives transformation in our lives and leadership.</span></p>\n<p><span> </span><span> </span><span>Together, Chris and Kenzie explore what it means to build a life that isn’t just productive—but purposeful.</span><span> </span><span> </span><span>Drawing from leadership, organizational psychology, and indigenous wisdom, each episode invites you to slow down and reflect on what’s really shaping you beneath the surface.</span><span> </span></p>\n<p><span> </span><span>Episodes move between two rhythms:</span><span> </span><span>Life and Leadership.</span><span> </span><span> </span><span>Because the way you lead at work</span><span> </span><span>cannot be separated from how you live at home.</span><span> </span><span> </span><span>You’ll hear conversations with leaders across industries, communities, and families—people doing the deeper work of building trust, creating culture, and living with intention.</span><span> </span></p>\n<p><span> </span><span>This isn’t just a podcast.</span><span> </span><span></span><span>It’s an invitation.</span><span> </span><span>To reflect more deeply.</span><span> </span></p>\n<p><span>To lead more honestly.</span><span> </span></p>\n<p><span>To live more fully.</span><span> </span></p>\n<p><span> </span><span>To choose relationship over transaction.</span><span> </span><span> </span><span>If you’ve ever felt the gap between who you are and how you’re showing up—this is for you.</span><span> </span><span> </span><span>Because transformation doesn’t happen alone.</span><span> </span><span> </span><span>It takes a Tribe.</span><span> </span><span> </span><span>And it always begins…</span><span> </span><span>beneath the transaction.</span><span> </span></p>\n<p><span> </span><span>→ Get the book: https://a.co/d/0iQqy9zQ</span><span> </span></p>\n<p><span>→ Work with Chris: beneaththetransaction.com</span></p>","icons":[{"src":"https://deow9bq0xqvbj.cloudfront.net/image-logo/9119231/Beneath_the_Transaction_Podcast_Cover_FINALbcnkb_300x300.png","sizes":"300x300","type":"image/png"}]}